Klaviyo helps you drive sales by using data from your Shopify store to send highly targeted and personalized emails and Facebook Ads. In plain english, it’s the best email provider for Shopify merchants.
That’s not the cheaper tool, but unlike its competitors, it was built for ecommerce from the ground up and the functionality, segmentation and automation capabilities you get access to are just not comparable.
Other email software is for sending emails. Klaviyo is for making money
—Fred Perotta, Co-Founder of Tortuga Backpacks
While working at SPOKE, I’ve moved from a crappy integration with MailChimp, Shopify, and Mixpanel to Klaviyo. In 6 weeks, email became the best way to convert new customers and reduced the overall cost per acquisition by 35%.
Built for ecommerce from the ground up
Klaviyo offers tons of flexibility and customization thanks to their out-of-the-box integrations with Shopify. It unlocks previously unknown data about your existing and potential customers to make sure your automated emails are always on point. Other email marketing tools on the market do not stand up to its functionality, segmentation and automation features.
Klaviyo’s segmentation tools create highly specialized results to target each customer. This segmentation process cuts out any hazy marketing ploys. The system tracks customers’ web browsing and email engagement patterns which enables you to determine the best approach for each customer segment.
Automated emails that drive trust & credibility
With Klaviyo, you can send automated email series based on real-time behavior, including product browsing and order history. These email campaigns extend far beyond first name greetings. Klaviyo creates dynamic customer email interactions that require minimal upkeep on your end.
Go beyond email
Extend your reach to current and potential customers by integrating Klaviyo’s services with Facebook Custom Audience. Target subscribers and customers with ads as well as emails. This multi-platform approach increases your store’s online presence and secures those all-important orders.